Welcome to My Blog
Where strategy meets simplicity
On this blog, you’ll find practical insights, expert tips, and real talk about all things digital marketing, from running effective Facebook and Google Ads to content creation, website strategy, SEO, and more. Whether you’re a small business owner, a solopreneur, or just marketing-curious, my goal is to help you cut through the noise and grow your business with clarity and confidence.
How to Know if You’re Ready for Paid Ads
Thinking about running Facebook or Google ads but not sure if you’re ready? Paid ads can be powerful, but only when the right foundations are in place. This post walks you through four simple questions to help you figure out if now is the time to invest or if you need to tighten up a few things first.
What to Include on a High-Converting Landing Page
You can run the best ads in the world, but if your landing page falls flat, you’re leaving leads on the table. In this post, we break down the key elements every high-converting landing page needs to turn clicks into customers. From compelling headlines to mobile optimization, this is your checklist for building a page that truly performs.
The Difference Between Facebook Ads and Google Ads for Local Businesses
Choosing between Facebook Ads and Google Ads can feel overwhelming, but it doesn’t have to be. This post breaks down the key differences between the two platforms so you can confidently decide which one fits your goals (or if combining both makes the most sense). Whether you’re trying to build awareness or capture search traffic, understanding how these tools work is the first step to smarter marketing.
What to Expect When Working with a Facebook Ads Strategist
Thinking about hiring a Facebook Ads strategist but not sure what to expect? This post breaks down exactly what it’s like to partner with a pro, from strategy calls and collaboration to audience targeting, testing, and reporting. If you’re ready to take Facebook ads off your plate and start seeing real results, this guide is for you.
Why Your Small Business Needs Digital Marketing in 2025
Why Digital Marketing Is Non-Negotiable in 2025
In a fast-moving digital world, small businesses can’t afford to fly under the radar. This blog breaks down why an online presence is crucial in 2025 – from meeting your customers where they are to competing with bigger brands and building trust that drives growth. If you’re ready to stop being the best-kept secret, this post is your starting point.